Give a brief overview of your background / experience
I founded Lind Golf, a manufacturer of golf equipment which is sold entirely online. The brand enables golfers to build their own custom golf equipment via the web. We manufacture the components of our clubs overseas, import them and assemble them here in Sydney then ship them around the country and the world.
The business grew quickly and in 2010 it was acquired by OO.com.au.
I have significant experience in e-commerce and online retailing. I've built a consumer brand from scratch, encompassing manufacturing, distribution, customer service, marketing, logistics and everything inbetween. I was also responsible for the design of our web based platform at www.lindgolf.com